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Google has announced a new version of its search engine which is said to be faster and more accurate than ever before.

The upgrade, which has been dubbed “caffeine” by insiders, was announced on Monday after the company opened up access to web developers.

Although little about the appearance of the new version has changed, engineers promised that radical changes behind the scenes would result in vast improvements for users.

The company said in a statement: “For the past several months a large team of Googlers has been working on a secret project: next-generation architecture for Google’s web search.”

Caffeine will allow Google to index the web at a higher pace – gathering more information and doing it faster.

Martin McNulty, director of search marketing specialist Trafficbroker wrote on his blog: “Google’s Caffeine is undoubtedly faster, almost twice as fast at times. It’s like a Google Gti.”

The company claims that significant changes to the way the system works will improve the experience for users – although it will also send shockwaves through marketers who try and optimise their results to appear higher up in Google’s index.

This new Google “caffeine” injection will increase the speed of your searches on your MacBooks and Sony Living Room PC available here at AJ Electronics.

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